Fighting for Life: PSI and Business Tackle HIV/AIDS

By PSI

Contributed By PSI

Published: 2005

Throughout Africa, Asia and Latin America, PSI implements quality HIV-prevention programs pro-moting consistent and correct condom use, mutual fidelity and voluntary counseling and testing (VCT). Programs typically include behavior change and mass media campaigns, employ peer educators and drama skits to reach low-literacy audiences, enlist local celebrities to reduce stigma, provide lifesaving commod-ities to those who need them most, advocate personal responsibility and empowerment and provide access to quality voluntary counseling and testing.

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